Thrive Institute

Kees Klomp

The purpose economy is changing the way we think and act in business. A fundamentally different idea of value transforms all aspects of micro- and macro-economy.
To prepare the next generation for their future in business, it is crucial to teach students what will be expected of them when they become entrepreneurs, employees and directors. Kees Klomp explores how to embed purpose in educational programs. Besides sharing his latest learnings,
Kees will share a scoop with us during Purpose Day. A new idea that is going to change the way we talk about economics in the Dutch educational system.

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